As a hiring manager, you must juggle many responsibilities in the recruitment process. You often deal with the burden of manual tasks and lots of paperwork, exacerbated by inefficient applicant tracking systems (ATS). 

The sheer volume of paperwork and associated administrative tasks drives your attention away from more strategic work, such as focusing on hiring gaps and keeping a talent pipeline flowing. As a result, you may feel overwhelmed and unable to reach your recruitment goals. 

The “quick” remedy to this has been to make the ATS smarter by incorporating the strengths of artificial intelligence (AI). However, simply injecting some low-level AI into a decaying framework of resumes won't deliver the outcomes your business needs. 

So, what’s the best way to apply AI to the applicant tracking ecosystem?

In this article, we’ll review how AI-driven career matching is the future of workforce building, removing resumes and paperwork from the process and providing you with a smarter way to recruit and hire.


Adding AI to the Recruitment Process

The recruitment industry has been eager to adopt AI in applicant tracking systems. It’s true that adding AI to software delivers many benefits. However, not all systems are the same, and even with the addition of AI, many don’t necessarily offer a more efficient and effective process. But more options are now available that focus on the experience. 

AI capabilities don’t eliminate the need for humans. Rather, AI job matching augments their work, accelerating recruitment workflows and improving hire quality and candidate experiences.


Let’s look at how AI can revolutionize your hiring practices.


What Is an AI Job-Matching Platform?

An AI job-matching platform is an applicant tracking system that uses AI to remove manual processes. The difference (and it’s big) is that it does more than automate. The algorithms in the system support more dynamic matching by matching words, skills and combined data relating to a person’s skills, attributes and lifestyle, This often results in a better cultural fit and longer retention. 

The matches are more relevant, and the traditional components — resumes and job descriptions — are no longer necessary. This platform works better both for you as an employer and for the applicants. 


Resumes and Job Descriptions Are Outdated and Ineffective

Resumes and job descriptions are archaic elements of the recruitment process. Most applicant tracking systems require them, but they deliver little value to job seekers and the companies that are hiring.

For example, a standard system uses resume parsing, which is keyword-based and doesn’t deliver the best results consistently. Strictly focusing on exact keyword matches doesn’t account for the context of the content or the fact that lots of phrases mean the same thing. 


Resume review is also a standard process that adds more paperwork. When humans evaluate resumes using the wrong process and tools, it can lead to biased decisions.

When using an AI-driven system, resumes and job descriptions aren’t necessary. Instead, candidates develop a talent profile, and employers create job profiles. Then the AI-driven matching process occurs. You can spend more energy building relationships and recruiting applicants and less time buried under a blizzard of paperwork.


Improving the Candidate Experience

A key part of winning the talent war is delivering a great candidate experience. If the candidate has a bad experience dealing with your company, they may feel you don’t value their time. Additionally, they may see it as a barrier to applying or sense that a company doesn’t use modern technology.

A 2021 report on the job candidate experience supports these trends. The survey revealed that 58% of applicants declined a job offer due to a bad experience; conversely, 80% who had a positive experience said it influenced their decision to accept an offer. A key component of “bad” experiences is the lack of a response from employers, with 20% of applicants desiring increased communication and 85% seeking greater responsiveness.

This system should be a data-compliant closed marketplace. With this structure, users can reduce concerns over compliance and focus on building relationships with applicants. 


Data-Driven Decisions Drive Workforce Building

Data is the best influencer for any business decision. The more data you gather during recruitment, the more it can inform and improve your processes and decisions. 


With an AI job-matching platform, you’ll have access to a performance dashboard where you can track metrics that align with outcomes, including:

  • Cost per hire
  • Efficiency in hiring
  • Time from hire to employee producing revenue
  • Job openings and time to fill 
  • Feedback from applicants


Further, the entire process can occur in one platform, which removes more paperwork and inefficiencies. If you currently use disparate systems and must use a “Band-Aid” solution to get to the analysis, the headache never ends. AI job matching delivers more predictive information versus reactive, passive analytics.


Hire Smarter with AI and pepelwerk

With an AI job-matching system, you can revolutionize recruitment. pepelwerk’s platform provides innovative and people-centered hiring tools based on data. It’s the modern way to manage applicant tracking with the power of AI. 

You’ll also appreciate that our platform is cost-efficient and doesn’t require third parties in the hiring process. With pepelwerk, you simplify your HR tech stack and integration ecosystem for better candidate experiences and high-quality hires.


Start hiring today by creating your pepelwerk account!

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